We’ve all heard the oft-used parable about the turkey conference. It’s the one where the turkeys attend a conference where they learn to fly, spending the entire day soaring to new heights over the farm. And when the conference is over? They all walk home.
Contrast that to the treatment of learning as a one-time event. You spend a ton of money on expensive one-day training or pay for an off-the-shelf program to get your employees excited about a new skill. They get amped up and enjoy the learning, but eventually return back to their own ways once they sit back down at their desks. The problem could be retention, but we contend that the main issue is actually a symptom of the traditional way of thinking about learning and training.